by Scott Falvey, on January 28, 2020

Attendees expect more interaction and more personalized experiences out of today's conferences. When a conference mobile app is used well, it can spark meaningful interaction between your attendees, speakers and …

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Topics:Meetings

by MYB, on January 24, 2020

Some things never change. Professionals will always want to meet. And conferences will always provide a key revenue driver and engagement opportunity for associations. But practically everything beyond that is …

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by MYB, on January 22, 2020

Every good conference planner knows it’s worthwhile to experiment with content format---two or three days of the same lecture format will wear down even the most committed professional. Interactive or …

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Topics:Meetings

by Scott Falvey, on January 21, 2020

Build it, and they will come. Right? Well, that's not always the case. Design it. Personalize it. Market it. Make it unique... and then they will come. Make it memorable, …

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by Scott Falvey, on January 14, 2020

We operate in a world where members and customers expect customized experiences, tailored to each individual's interests, goals and needs. Meeting these needs can seem like an impossible task, especially …

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by John, on January 13, 2020

At Minding Your Business, we are in the business of collecting and analyzing member and non-member data on behalf of our clients in order to help them set purposeful goals …

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Topics:Membership

by MYB, on January 3, 2020

Kevin Hinton (Executive Vice-President @ Minding Your Business) shares how to create a value-based membership community instead of a loyalty-based membership community. It's important to remember that before they are …

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Topics:MembershipGrowth & StrategyAssociations

by MYB, on January 2, 2020

Happy new year! As 2020 begins, we’re all feeling ambitious about wanting to do bigger things in the new year, and a little fearful that by mid-January we’ll all be …

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