by John, on August 20, 2021
Most organizations invest time developing a strategic plan to ensure they set a course to achieve their goals and advance their missions. Why shouldn’t we apply the same discipline to …
Read Storyby Scott Falvey, on March 11, 2020
Associations across the globe are reconsidering their event strategy, and it’s not just because of the current COVID-19 pandemic. As technology has improved and made virtual events a viable option, …
Read Storyby Scott Falvey, on January 28, 2020
Attendees expect more interaction and more personalized experiences out of today's conferences. When a conference mobile app is used well, it can spark meaningful interaction between your attendees, speakers and …
Read Storyby MYB, on January 22, 2020
Every good conference planner knows it’s worthwhile to experiment with content format---two or three days of the same lecture format will wear down even the most committed professional. Interactive or …
Read Storyby Sue, on October 10, 2018
Think about the last time you were engaged in a particular situation. What made it so engaging? Was it the fact that it was a surprise and it caused you …
Read Storyby Max, on October 3, 2018
The premise of association membership is in a state of metamorphosis. Many clients approach us with the question of how to adapt as more and more associations are looking to …
Read Storyby Karen, on September 27, 2018
Approaching annual conferences and large meetings is a daunting task and it’s easy to stick with what you’re comfortable with. However, we’ve all been there—producing a meeting that feels like …
Read Storyby MYB, on February 29, 2016
HX: The Hotel Experience – Rooms to Restaurants makes the top 100 list of events held in New York City as reported by BizBash. The show was ranked #1 in …
Read Storyby MYB, on November 19, 2015
Katie Callahan-Giobbi recently had the opportunity to attend the MPI-CAC board meeting. As a past president of the organization, she reflects on how times have changed, however in many aspects …
Read Storyby MYB, on June 22, 2015
Last week, more than 650 attendees came together for the 2015 PCMA Education Conference in Fort Lauderdale. With a wide range of experts, inspiring keynote speakers and meetings industry leaders …
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