Watch: Designing a Better Attendee Journey

by Scott Falvey, on January 21, 2020

Build it, and they will come. Right? Well, that's not always the case. Design it. Personalize it. Market it. Make it unique... and then they will come. Make it memorable, and they will come back. Karen Salibian, Executive Vice-President at MYB, shares some can't-miss tips for designing memorable events and optimizing attendee experiences.