- Who We Help
As AR, VR, AI, and a range of other emerging acronyms transform the meaning of connectedness, MYB will help you lay a strong foundation to weather the storm of disruption and ensure your organization’s long-term relevance.
Balance the opinions of the experts who have been elected to lead your organization with objective research, data analysis, and financial figures to align key players and gain momentum for a long-lasting path to success.
Get a comprehensive look at the competitive landscape to see who isn’t coming, why they’re staying home, and what you need to keep your registration numbers moving in one direction: up.
Identify the conversation-starters for introducing your organization to new customers, and back them up with a big-picture engagement strategy that turns them into the most committed members of your community.
Leverage your most valuable assets to deliver the ROI your sponsors and partners demand while providing value for the audience that matters most: your members and attendees. Win-win.
Uncover what your audience is looking for, how much they're willing to pay for it, and whether you have the resources to add those new assets so you can unlock new, all-year-long financial streams.
Understand the behaviors and beliefs that drive your audience's decisions, and develop a segmented communication plan to strike a meaningful conversation with every member, donor, and attendee.