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MYB Maps the Course for Future Associations

by MYB, on November 20, 2014

What are the forces that will shape member-driven organization in the next five, 10 or more years? And, what association models successfully navigate these challenges? MYB recently published important industry research that answers these questions and more in the white paper entitled "An Association Model for the Future".

The research defines future trends and obstacles impacting association relevance. The result was a series of overarching insights and one dramatic demographic trend. If you want the latest thinking in industry insight, this white paper is a must have. Get a copy by contacting Katie Callahan-Giobbi, EVP - MYB at

You can read about the work MYB did in the latest edition of the Association Forum's "Forum" Magazine here.