The Minding Your Business Blog

by John, on November 12, 2018

Strategic planning is an important exercise for every organization. Often, however, the focus is on developing the key objectives or broader pillars of the plan and then tactics or actions …

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Topics:Growth & Strategy

by Corbin, on October 24, 2018

As associations look to diversify offerings and revenue, more and more of our clients have been coming to us looking for the best ways to make sure they’re delivering what …

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Topics:MarketingAssociations

by Sue, on October 10, 2018

Think about the last time you were engaged in a particular situation. What made it so engaging? Was it the fact that it was a surprise and it caused you …

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Topics:AssociationsMeetings

by Max, on October 3, 2018

The premise of association membership is in a state of metamorphosis. Many clients approach us with the question of how to adapt as more and more associations are looking to …

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Topics:AssociationsGrowth & StrategyMembershipMeetingsResearch

by Karen, on September 27, 2018

Approaching annual conferences and large meetings is a daunting task and it’s easy to stick with what you’re comfortable with. However, we’ve all been there—producing a meeting that feels like …

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Topics:MeetingsAssociations

by Christina, on September 18, 2018

At the root of every association, there is one underlying goal: to move your organization toward its mission. A key component of this is a strategic plan. While most organizations …

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Topics:AssociationsGrowth & Strategy

by Max, on September 11, 2018

Have you ever labored over a perplexing problem and unexpectedly had an epiphany? A random magazine advertisement or a friend’s offhand comment triggers a brilliant “Aha!” moment. Suddenly all the …

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Topics:NEWTHINKAssociationsResearchGrowth & Strategy

by Corbin, on July 25, 2018

We are pleased to announce that Kevin Hinton, MBA has joined our Leadership Team as Executive Vice President of Strategy. For full details, see the full press release announcement …

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Topics:MYB News

by MYB, on May 18, 2016

Gilbert looks to resident's to be advocates for the destination and also puts plans into place for a convention center to draw corporate business. Read more about the town's plan …

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Topics:Destinations

by MYB, on May 12, 2016

Greater Palm Springs (visitgreaterpalmsprings.com) reveals new destination development plan to grow tourism from 12 million to over 16 million by 2026. MYB partnered with Convention Sports & Leisure to focus …

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Topics:DestinationsResearch