by John, on August 31, 2021

My conversations with association leaders these days inevitably turn to the topic of developing new products. Most organizations are looking to increase and/or diversify their revenue streams and creating new …

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Topics:Growth & StrategyResearchAssociations

by John, on August 20, 2021

Most organizations invest time developing a strategic plan to ensure they set a course to achieve their goals and advance their missions. Why shouldn’t we apply the same discipline to …

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Topics:MeetingsNEWTHINKGrowth & StrategyAssociations

by MYB, on August 10, 2021

Every conference attendee is familiar with the post-event evaluation forms that ask them to assess a conference or a particular presentation. Those surveys can provide a valuable sketch of the …

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