MYB President John Folks discusses annual meetings as a comprehensive lifecycle experience. Meeting planners will benefit from this ten-minute video. John discusses strategic meeting design with Greg Van Dyke, SPV, PVSA and lays out how MYB can bring NEW THINK to your association’s meeting, and deliver value.
MYB and Strategic Meeting Design
MYB Fuels Association Forum
When the association for associations began evaluating all its products and resources, it turned to MYB to ensure it was delivering real benefits for each member. Learn how MYB took a deep look at every item underneath the Association Forum umbrella to separate its “dust from gold.”
MYB Shines at The Biggest IMEX Ever
When attendees and exhibitors arrived in Frankfurt, Germany for the biggest IMEX in history, they had more than hosted buyer appointments on their calendars. They were there to gain new insights from MYB’s John Folks and Max Suzenaar during the IMEX Association Day. John and Max delivered tips on how to embrace change and reimagine the meeting experience in PCMA’s educational session, “Evolving Your Meeting - Your Future Depends On It!”
John Folks Shares Advice on Succession Planning
As associations look to outline long-term strategies for success, the Professional Convention Management Association turned to John Folks for his thoughts on how to put together a mentor program.