by John, on January 13, 2020

At Minding Your Business, we are in the business of collecting and analyzing member and non-member data on behalf of our clients in order to help them set purposeful goals …

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Topics:Membership

by MYB, on January 3, 2020

Kevin Hinton (Executive Vice-President @ Minding Your Business) shares how to create a value-based membership community instead of a loyalty-based membership community. It's important to remember that before they are …

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Topics:MembershipGrowth & StrategyAssociations

by MYB, on January 2, 2020

Happy new year! As 2020 begins, we’re all feeling ambitious about wanting to do bigger things in the new year, and a little fearful that by mid-January we’ll all be …

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by MYB, on December 18, 2019

It’s practically a cliché that the success of any organization depends on communication. What’s less appreciated is that communication is just as important for technology as it is with people …

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by MYB, on December 17, 2019

People come to your event every year with high expectations: They want quality content as well as an experience that delivers a few surprises. That’s why the time to start …

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by Max, on December 16, 2019

by Max, on December 16, 2019

by Max, on December 16, 2019

by MYB, on December 16, 2019

The most dangerous words anyone can utter at an association are "we've always done it that way." The needs of members and attendees change over time. Your association's goals change …

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by MYB, on December 12, 2019

Throughout our Modernization of Associations series, our experts have been talking a lot about the importance of understanding the big picture. Success is not just about attendance, but the variety …

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